Transcendent Spirit: The Orphans of Uganda


ALL PROFITS TO THE KIDS Transcendent Spirit: The Orphans of Uganda: Douglas Menuez: Books

The stories featured in Transcendent Spirit illuminate the smallest fraction of Uganda’s heartbreaking history with HIV/AIDS. I believe you will be moved by the magnificent photographs by Doug Menuez as much as I have been. It is through his caring lens that we see the children and experience their courage, joy and innate beauty. This book brings these young lives into sharp focus, and we must never look away.”

–– Dame Elizabeth Taylor


“Transcendent Spirit: The Orphans of Uganda”

Rarely do pictures alone create change. What does change things is money— funds to pay for food, clothing and the critically important education that catapults these children forward to lives of meaning. Therefore all profits are going to the foundation : : : Empower African Children : : : to support these amazing children.

Please buy the book, make a difference! 

Sponsored by Macy’s, Produced by David Elliot Cohen, Intro by Dame Elizabeth Taylor , published by Beaufort Books, NY. 

April 2009

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“Mulling it over, I couldn’t articulate it fully but definitely, I knew I had become lazy, really lazy. A spectacular sloth by the standards of shooting film. Film is hard. Film is a stone cold unforgiving killing bastard. Film is once in a lifetime, no excuses. F8 and really, really be there: ready, steady, in focus, correct exposure, and pressing the shutter in synch with life.”


Throughout the 1980’s I covered a lot of football, some of it without a motor drive or auto exposure and all of it manually follow-focusing with big glass. Various manufacturers would show up on the sidelines with different versions of digital cameras to try, always promising (or threatening) the same refrain: “In five years you guys will all be shooting digital!” Everyone would laugh and roll their eyes at this ridiculous idea.

It took more than five years, but by 1999 with the introduction of the Nikon D1 I was shooting both film and digital. Five years later, fully two thirds of my work was digital. Now with the D3X and D700 it’s 99 percent digital. The main reason for this shift is simply that the quality of the files is just so fantastic now that I can’t justify the expense of film for most projects. I’m not too precious about my tools; for me it’s all about the image and whatever gets the job done. We are at a point now with the quality of digital where I can make a digital print from a digital capture and show veteran photographers prints they cannot tell are digital. And that brings the discussion back to the eye of the shooter and the content of the images; the camera is irrelevant.

Yet despite this technical advance, lately I’ve been looking hard at what this means for me as a photographer and how I see. Of course I miss film and the traditions I grew up with. Until recently I had been shooting Tri-x almost every day since I was 10 years old so it’s not a small thing to change. I’ve been questioning if what I’m missing about film and film cameras is more than sentimental. I wondered if the differences between the working methods of using film and using digital were more than physical and what the implications might be if so. And bear in mind, I’m looking at this as someone who lives for capturing moments. This led me to do a serious shoot on a personal project with only film. And that experience led me to a revelation that is changing how I shoot digital, for the better. More on that in a moment.

It was at the Super Bowl in 1982 that I first laid hands on a digital camera. It was an experimental prototype Nikon was working on. They let me shoot a frame or two. At the time, I thought the whole idea insane. I remember it being very slow and heavy. I vaguely remember you could fire a frame every few minutes and it had a maximum shutter speed of 1/90th of a second or similar. It was unworkable for sports unless you planned to just shoot peak action, waiting for the athlete to reach the apex of a leap in the air for example. This reminded me of the old guys I knew at my first newspaper who started their careers shooting sports with a 4×5 Speed Graphic. One gentleman in particular–Zeke–looked over my shoulder one day and saw the film I was getting ready to soup from an assignment. I knew Zeke had covered the invasion of Normandy, incredibly, with a Speed Graphic. He took a drag on his cigar and leaned over and shouted “Six rolls! We could have covered World War II in 2 f*****g frames; one for the battle scene, one for the generals shaking hands!”

As the digital revolution unfolded through the 80’s and 90’s and all things analog were being converted to bits I was covering the engineers in Silicon Valley making the breakthroughs. It was clear they were going to change the world and I was very interested in the story more than the technology itself. My background was traditional and seriously analog. I was all about silver and the rituals of the darkroom. Staying up all night printing with MIles Davis on and a bottle of tequila was a necessity. I never imagined that digital capture and output would replace film and silver gelatin paper in my own work. But my curiosity about what the engineers were developing and my proximity led me to experiment early with digital scanners and printers. In 1983 I was transmitting photos to USA Today from forest fires in Yosemite with a steamer trunk size “portable” Scitex scanner. I bought a Mac in December of 1984 and was cruising the early internet immediately through primitive modems. In 1989 I co-produced the first published photography book with digital separations using a beta version of Photoshop. I made one of the first– if not the first– portfolios using a dye-sublimation printer from SuperMac. After three months of hard printing that beast, tweaking the color and density, I put the prints in an “archival” portfolio and by morning all the prints were blank. The ink molecules had migrated to the plastic pages. This is why we call it the “bleeding” edge of new technology. There are dozens of other experiments and beta tests I did with all the latest hardware and software, yet through it all I still never believed it would replace film or wet printing. Never. And that is exactly what happened.


So who cares anymore? Digital is king now. I for one do care, immensely, about the differences between film and digital. Why? I want to make great photographs, that’s why. I still dream every day of trying to make something meaningful that will stand up to time. And I started to get this slow realization that digital was making me lazy. Lazy, as in the opposite of what’s required to be great. No need to really worry about exposure, or to focus or anything. Just point and shoot–a monkey could do it! No need to think at all. This is so seductive and easy to rationalize. You tell yourself, “My eyes are getting bad” or “The auto everything makes me faster” and so on.

I started to worry that with digital I might be losing my edge. Yes, I was making images that I could be proud of and giddy with the instant gratification of seeing the image on the camera’s LCD. But what if I was in fact losing ground? What if I would get so slow and lazy I would miss the picture of a lifetime, the one I’m waiting for every day?

Mulling it over, I couldn’t articulate it fully but definitely, I knew I had become lazy, really lazy. A spectacular sloth by the standards of shooting film. Film is hard. Film is a stone cold unforgiving killing bastard. Film is once in a lifetime, no excuses. F8 and really, really be there: ready, steady, in focus, correct exposure, and pressing the shutter in synch with life.

To test this seemingly irrational fear, I decided to shoot a new project using film and manual settings. It turned out to be incredibly difficult at first, like giving up hotel mini-bars difficult. Like running up a sand dune blindfolded while trying to thread a needle difficult. But some things you don’t forget and after a day or so my mind razored up and I noticed I was again unconsciously adjusting f stops and pre-focusing while I was raising a camera in anticipation of a moment, just like in the old days. Soon these mechanical procedures happened automatically, unconsciously, naturally and in so doing I was changing. I was much more aware of light and therefore of the unforgiving nature of the film. I was bending my brain back into a film mindset. I could feel the difference and started to grasp the outline of a theory.

With digital, so much can be saved. Not only do you have the LCD to alert you to whether you got the shot, to adjust exposure and composition, but you can back it up via wireless, double memory card slots, downloading right there onto hard drives and so forth. The processing is much safer overall and risk of losing the image goes way down. Sure we get the odd electrical storm inside a memory card, but this is insignificant compared with film dangers.

With film, so much is at risk. You are never, ever sure you got the shot until you process the film, and depending where you are in the world and your assignment this could be days or weeks, or in the case of my old friend Frans Lanting, months! You learn to be psychic and to live in denial. You are denying your burning desire to see what you got. And sometimes when you think you sort of missed the shot but are not quite sure, you can deny it for the time being and move on, hopeful yet ignorant. (Contrarily, with digital you will know you missed the greatest shot of your life right then and there, thus inducing plans for suicide, and casting a pall of depression over your shoot.)

With film, not only might the exposure be off, but the processing is fraught with peril. Even if you process yourself mistakes can happen, it’s chemistry for Christ’s sake– and even the best labs have the rare but deadly disasters. Just protecting the film from the shoot to the lab is sometimes a minefield of stress and worry. Try getting a hand check at Heathrow security sometime. The rolls of film are like uncut diamonds, objects that simply cannot be replaced. You sweat, you bleed, you age until it’s safe.

The state of mind required to shoot film is one of heightened, intense concentration and analogous to the mindset required for Zen meditation. It’s pure zen in fact. You are truly living in the moment, electric with anticipation, open to life unfolding before you.

The state of mind when shooting digital is more relaxed, more easily distracted. It’s more like everyday life, nothing that special is required. Especially if you are in fact trained as a photographer and have some skills. The camera does leverage your abilities, no doubt. But while you have your head down checking the LCD guess what? You just missed your pulitzer. That LCD is crack. You just can’t get enough. We all want instant gratification and here you have it. Bliss. Yet the act of constantly checking the back of the camera is taking your head out of the game. You gain a useful bit of knowledge but at what cost? I know it also can save time we used to spend covering our asses with brackets and snip tests and whatnot but if it’s moments in time you are after, I now believe it’s the disciplined Zen mindset you need.

So my theory is simple: there is something really important, perhaps magical, about the fact that film is so unforgiving that it creates a special mindfulness in the photographer, which in turn increases the chances of making great pictures.

Is that a big breakthrough? For me it was a bolt of lightening. I’d slid down into the warm tub of digital complacency and lost discipline and needed correction. Yet I really love my digital cameras for all the practical reasons listed above and so I figured out a compromise. It has not been easy, but it’s all about limiting my use of the LCD. I try to never look at the devil LCD and I often will put the camera on manual exposure or manual focus to keep those neural pathways oiled. I’m not fully going back to the complete mechanical world, but by creating a limit on the LCD I put my mind back in the moment, open and thinking, ready for that shot of a lifetime.

April 2009

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Natasha Richardson


It was very sad news the other day to hear about the death of Natasha Richardson. A sharp reminder of the fragility of our lives. We are just not in control of much that happens so best to pay close attention to what we do get to experience. I flashed back to a day in the late 1980’s that I spent with Natasha, shooting her for People Magazine. I was young and very nervous and so was she. But she was gracious and generous, exceptionally so for someone in her position. She had agreed to let me hang out through her day and I arrived at her father’s house in the Hollywood hills by myself with all my gear. I rarely had an assistant in those days, even when I was lighting.

She said she loved to cook and suggested she make us spaghetti for lunch. I felt this was her subtle way of directing the situation, both me and the photographs, and glad of it as I could relax a bit and begin to work.  She drove us in her little convertible to the market where she shopped for our meal and then back. Her father, the director Tony Richardson, wandered in to the kitchen while she was cooking, tasted the sauce, said hello and wandered out. I just kept shooting and talking with her, hoping to make a picture. After we ate, we did some shots by the pool and around the garden where I made this portrait.

Over the years I’ve shot many of the famous, infamous, up-and-coming and otherwise celebrated of our culture. You often see the way fame twists a person and the pressure and stress they deal with and how they treat people around them. I did not see her again and don’t know really what she was truly like but I got a sense. I keep an open mind and try not to judge people. Yet being human it’s only natural to do so and generally my opinion of a person is shaped by how they treat me. Of course I keep in mind that when I show up I’m there to get something, I’m asking for time and intimacy. It’s tough. I understand that this is difficult, even when your career relies to some degree on the heat that People Magazine and it’s 29 million readers generate.

The shoot with Natasha was sheer pleasure. It was one of those rare shoots that illustrate why what we do is such a privilege. I got to meet and learn something of life from a person of great character, humble and untouched by the mad swirl of celebrity she grew up in. Her civility, manners and core respect for others, along with her profound talent and cautious joy in life took her a long way. A portrait of the artist as a young woman.

April 2009

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94_100_102v11A pounding on my cabin door brings me upright from a deep sleep only just begun. Sunlight slanting through the portholes is disorienting me––my clock says 3 a.m.––but then I remember I’m on a Russian icebreaker out of Murmansk bound for the North Pole, somewhere in the vast snow-covered arctic ice plains, smashing our way to the top of the world through endless days of endless summer. I’m on assignment for Condé Nast Traveler to cover a group of environmental scientists and wealthy adventure tourists. Fully dressed and expecting a wake up call in case of polar bear sighting, I jump up and grab my cameras.

Opening the door I see the ship security officers Sergei and Ivan, both ex-KGB and carrying shotguns. They are on board because our icebreaker is nuclear powered. “Helicopter. You come now,” says Sergei as he pulls me through the door, marching me onto the deck where the ancient, massive cargo chopper is warming up. I can see seven or eight passengers, mostly attractive women dressed for disco and a few men from the crew who live below decks where there is supposedly a clandestine prostitution and gambling ring. They appear to have been partying all night and are passing around a clear bottle of what I assume is vodka. I am pushed on board and strapped into an observation seat facing out the open door. They pass the bottle to the pilot who takes a swig and starts revving the engines. I get the bottle and realize I’m drinking de-icing fluid. Clearly they expect me to take pictures of something and I get the idea that I’m now part of the entertainment. As we start lifting off I spy a giant cotter pin on the landing pad. I can’t help but wonder about the standards for air craft maintenance in the collapsing Soviet empire.

We immediately fly into a swirling arctic fog, losing sight of the ship and all visibility. I remember that I was told yesterday this craft has no functioning navigational instruments and will only be used on clear days. A short while later we descend onto the ice, the powerful twin rotors whipping the surface snow around us into a perfect roaring white out.

I’m tensed and ready to shoot whatever is going to happen but completely blinded and turn my head back to Sergei and Ivan to shield my eyes. They are smiling, watching me expectantly, drinking. I motion to go up and am ignored. I look up through the swirling, opaque snow and suddenly make out a looming shadow across a curtain of fog–– it’s our own massive ship, rising up and bearing down on us as it smashes its way through the ice. As the bow makes contact leads are opening, shooting lighting bolts of cracking ice in all directions, the widest lead heading straight for us. I shout to go up, up, up, but the crew is convulsed in laughter, thoroughly enjoying this game of chicken while the leads streak towards us. Just as the biggest lead rips into our skids exposing the black water below us–– so cold you die in minutes–– the pilot skillfully blasts forward and up, rising and turning the chopper like a matador spinning away from the bull, flying just beneath the bow of the icebreaker, now yards away and blasting it’s horn.

Looking back, it was a crazy gift in terms of pictures, but the whole episode was a suicidal, snow-cowboy joyride designed to impress and entertain the women. A few days later I became the 3014th person to stand on the North Pole, a destination many died to reach over the years and at the time only reachable by air, submarine or this Russian icebreaker. The US icebreakers are not equipped with nuclear power and are not built with strong enough hulls or propellers to withstand the weeks of pounding. You can try it via dogsled but the odds are very good you will join the legion of missing explorers. When we arrived at the pole it turned out the Russians didn’t have GPS and after two hours of math and guesswork the captain turned to a passenger who produced a handheld GPS device to pinpoint our location within a few meters at 90 degrees North. The Russians winched a car, stereo system and huge barbeque onto the ice below with cases of vodka. An impromptu disco party began. The last thing I remember before blacking out hours later is being cornered below decks by the very tall and formidable first mate shouting into the face of a young American scientist next to me, “Look in eye! Are you man or woman?! Drink the vodka!!” We drank, we drank.

Journal entry, aboard the Yamal, August 1994.

April 2009

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In my workshops I’ve tried to pound home the point that if you want to do good work, be happy, avoid burnout and stop beating your spouse and kids, you ought to think about longevity– how to achieve a creatively satisfying life for the long term. Once that is your goal, all your decisions line up to move you in the right direction.

Two photographers who epitomize this philosophy and never fail to astound and inspire me through their work and the lives they live are Sisse Brimberg and Cotton Coulson, founders of KEENPRESS. Married for 30 years, parents of two talented children, and now working not only as business partners but as creative collaboraters, sharing credit on their images they create, and exhibiting and selling prints from their base in Copenhagen.

Although Sisse is Danish, many of us were surprised when they sold their house in Mill Valley, California, one of the world’s sweet spots and moved to Europe. OK so Copenhagen is pretty sweet but you have to love winter to stay year round. Both have spent the majority of their long careers documenting the world for National Geographic. Cotton spent a hiatus as a picture editor at US NEWS (where I shot a cover for him) and in Silicon Valley at CNET as a VP developing content and then resumed shooting full time after they moved back to Europe.

Recently Cotton sent me their updated web site with some new work which knocked me out. Here’s the first image from their series “The Besmirched.”


Part of what I’ve always admired about these two is their incredible storytelling ability from their Nat Geo work. And now here we see a giant leap into abstraction, pure expression and a shift into new and challenging waters. It really is true that to grow as photographers we have to embrace risk and try new things and I can’t think of a better example of how this strategy can succeed. But this is not new for Cotton and Sisse, this is just the latest iteration.

What’s surprising is that they keep pushing themselves after all they have accomplished. Whenever I talk to them they exude the passion and hunger of 20-somethings. This is both inspiring and terrifying. Whether they are pursuing this strategy consciously or instinctively doesn’t matter. It has led them to careers of longevity and a level of creative satisfaction and professional success that is spectacular and instructive. You can see more of their lovely work at:

KEENPRESS Photography

March 2009

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In response to Omnicom’s recently announced plan to operate under the premise of sequential liability, APA/LA is hosting a round table discussion of this policy and the adjoining no advance policy and how it affects our industry. Sequential liability is a policy under which the photographer or production company gets paid if and when the agency is paid in full. Omnicom is the parent company of many advertising agencies, including BBDO, DDB, TBWA/ChiatDay, Goodby Silverstein, and many others.

Moderated by Creative Consultant and Photographers’ Advocate Debra Weiss, the panel includes Photographers Jill Greenberg and Glen Wexler, Photographers’ Agent Tricia Burlingham, Syndication Agent Janet Botaish, and a commercial producer to be confirmed. This event is free to all in the photographic and advertising community, and will be held Thursday, April 2, 7pm at Helms Daylight Studio 3221 Hutchison Ave #E LA CA 90034

NEWS FLASH: Omnicom in UK has responded to overwhelming opposition from various production and photographer trade groups including Advertising Producers Association in London (APA) by backing down from their position and is reverting to traditional practices. From APA release to members as reported on shots: “Omnicom have suspended their instruction to their UK agencies, AMVBBDO, TBWA and DDB regarding the wording of payment clauses. Thus, contracts you receive from them will be as per the standard ISBA/IPA/APA contract.”   Way to go APA. Power to those who organize.

Read more on shots:shots – News

March 2009


Where do you find inspiration? Sometimes you walk right into it. Yesterday I was arriving to give a talk at Eastman House on my recent book “Transcendent Spirit: The Orphans of Uganda” (published by Beaufort Books, NY and which is still for sale with all profits to the children: “Transcendent Spirit: The Orphans of Uganda”) and was delighted to see the exhibit “TruthBeauty: Pictorialism and the Photograph as Art 1845-1945″ which features the work of the secessionists led by Alfred Stieglitz, Steichen, Alvin Langdon Coburn, F. Holland Day and other well known practitioners of pictorialism. Their goal was to elevate photography to be considered art equal to painting or sculpture and distinguish their efforts from mere craft or hobby.

While assisting in my teens in a studio in New York I was given a book of Steichen’s work and fell in love with the mystery and beauty of the work. This led me to discover the work of the others mentioned above. I spent a lot of time walking in woods in rain after that looking for images that could trigger the sweet melancholy, sadness tinged joy, and longing I felt when looking at the work of these artists.

Our creative lives go through phases of course. My very first impulse to create was triggered by seeing the work of Picasso, Matisse, Mary Cassatt, Manet, Cezanne, Degas and that gang. I wanted to be a painter. Then I was given a camera and a few years later the book “The Concerned Photographer” and it was like an explosion in my brain, my rocket ride took off. I began learning to be a documentary photographer. This was at 12. So the discovery of Steichen at 15 was a revelation. Thus began a kind of psychosis, a break in my mind between art as the pure expression of the artist and discovering the world and reporting the world as a documentarian. I was torn. When I was 17 I met W. Eugene Smith who was very concerned with his legacy and wanted very, very much to be considered an artist. At the talk I saw he read a letter from Ansel Adams to Smith assuring him that Adams did indeed consider Smith an artist of the highest rank. What I saw in Smith was the very real possibility of merging the two impulses, to create and also to report. Years later I felt this expressed very clearly in the work of Sebastião Salgado.

(I spoke to Smith afterward while he drank two coffee mugs of scotch and lectured me on craft as the foundation of art. He described spending five days in the darkroom making a single print and said that if I ever felt in my gut that some area of the print could be even slightly improved I had to start that print over.)

I was reminded of Dennis Stock’s comments about composition (see earlier blog “Clocks for Seeing”) when I saw this image below by Alvin Langdon Coburn, and of Gene Smith, who Dennis happened to assist in the 50’s, because it encompasses both worlds. It seems it must involve some documentary skills, some timing and luck as anything happening on water surely does, while also serving as an illustration of classical composition that Dennis and I were discussing. But clearly the driving force behind this group of artists was to find the beauty in the world.

Coburn_Wapping, 1904.jpg

After touring the exhibit I spoke about the amazing oprhans I had met who had transcended their difficult lives through education and dance to create new lives for themselves. It was a relief to find good news from Africa. In my years working as a photojournalist I had to cover some difficult stories. Over time the effect of seeing so much misery in the world caused me to question the value of what I was doing. At some point, the pictures of intimate moments of suffering began to feel exploitive and an invasion, despite my desire to bring awareness and hopefully change to the situation. This line of thinking led to many changes in my life and work.

A huge part of what we do is dependent on serendipity. We all have our own ways of being lucky and being in the right place at the right time. F8 and be there. This is not just about the pictures for me but part of how I look at life and the way I try to live. So getting to see this particular exhibit at that moment was one of those key moments of serendipity and encouragement from the universe. As part of my talk I was planning to explain how my efforts to move from covering the disasters and tragedies of the world to trying to find tangible stories of positive change, partly as a way to create meaning in my own life, had led to doing this book. Seeing the results of the secessionist quest to express the beauty they found around them was both inspiring and disturbing in that it reminded me of my early inspiration from these artists, and the lifelong creative schism between pure expression and documentation it triggered. Ouch.

This is mostly unresolved for me. My background as a photojournalist cautions me against trying to do anything but simply record and report the story. My early training in art school gives me license to express myself. My Uganda book and my prior book on Mexican culture and tequila, “Heaven, Earth, Tequila,” are explorations in what I’m describing as “subjective documentary” in that I am now interpreting the story as an artist would to express my personal take. Objectivity on it’s face is no longer interesting or useful for me. So my steps to resolve the schism naturally lead me in the direction Smith described, in a sense to make art from documentary source material. You are still telling a story, it just comes out in ways driven as much by the unconscious as the eye.

If you are going to be in Rochester soon definitely stop by Eastman House and take time to see this fantastic exhibit.

George Eastman House

March 2009

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Classic master/grasshopper moment: Pirkle Jones, legendary documentary photographer and teacher leaning over my prints at the start of our first class at the SF Art Institute. Silence, then “Hmmm, somebody needs to learn how to spot!” Stung to the core, devastated, struggling to keep my 19-year-old game face on, I tried a comeback. But we all learned in short order there was no defense for anything less than excellence with Pirkle. He’d been trained by Ansel and Dorothea and other masters of 20th century American photography. The only option was to take it onboard and strive to do better, period.

He was tough, he was smart, humble and a powerful force you had to respect. I could not have had a better, or more difficult, teacher. He had such integrity and built a life for himself according to his values and vision. His work stands the test of time and speaks with eloquence for those who cannot. He inspired a generation or three of passionate photographers and we will all miss him.

From today’s NYT:
Pirkle Jones, Photojournalist, Dies at 95 – Obituary (Obit) –

I just found this 1976 image sent from a former classmate– Pirkle leading a critique. I’m the kid in the center.

March 2009

Rick Smolan: Friend's Suggestions Trump Ads

People trust people they know for product recommendations over ads, says my good friend Rick Smolan, multitalented photojournalist, producer, book creator. We caught up with each other recently in a phone call and in a conversation ranging from the economy and what’s happening with photographers, to how photographers and the public in general use social media. While this has always been true and a natural starting place when hunting down a new lens or printer, the scale has changed with the rise of the social networks and easy access to friends and “friends” alike as a resource for information or recommendations on what to buy. For advertising shooters this will be interesting to watch as companies figure out new ways to reach consumers. Print ads are down significantly this year again with no bottom in site. Will this lead to another rise in “real people” ads or just fuel the growth of non-trackable grass roots marketing efforts?

Check out Rick’s recent interview he did with Nokia: 

March 2009

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Rick Smolan: Friend’s Suggestions Trump Ads

People trust people they know for product recommendations over ads, says my good friend Rick Smolan, multitalented photojournalist, producer, book creator. We caught up with each other recently in a phone call and in a conversation ranging from the economy and what’s happening with photographers, to how photographers and the public in general use social media. While this has always been true and a natural starting place when hunting down a new lens or printer, the scale has changed with the rise of the social networks and easy access to friends and “friends” alike as a resource for information or recommendations on what to buy. For advertising shooters this will be interesting to watch as companies figure out new ways to reach consumers. Print ads are down significantly this year again with no bottom in site. Will this lead to another rise in “real people” ads or just fuel the growth of non-trackable grass roots marketing efforts?

Check out Rick’s recent interview he did with Nokia: 

March 2009

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